Who's It For?

  • Production company marketing professionals

  • Production personnel responsible for funding applications

  • Emerging and experienced creators (TV, film, digital media)

Session 1 (10AM)

Discoverability Starts Here: 5 Steps to Success

This 75-minute morning workshop begins by setting context, illustrating why in a content abundant world discoverability is a key function for creators, and a requirement for funders. It goes on to review a proven framework for creating actionable and measurable audience development strategies.
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Session 1 (10AM)

Session 2 (1PM)

How to Build Actionable and Measurable Strategies

Loaded with tools, tips, and case studies, this 3-hour workshop digs into the key components of a discoverability strategy, revealing the tactics for building and budgeting an actionable plan. Participants will be encouraged to arrive with preliminary target market research in hand, for a real project.
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Session 2 (1PM)

Tour Dates

Additional cities and dates to be announced.

  • October 30, 2019 - Vancouver, BC

  • November 4 & 5, 2019 - Montreal, QC

  • November 6 & 7, 2019 - Toronto, ON

  • November 8, 2019 - Halifax, NS

  • January 13, 2019 - All Access Conference - Winnipeg, MB

Brought to you by Magnify Digital in partnership with Canada Media Fund (CMF-FMC), TELUS Fund, Bell Fund, Shaw Rocket Fund, Independent Production Fund (IPF), Association Québécoise de la Production Médiatique (AQPM), Canadian Media Producers Association (CMPA), and OnScreen Manitoba.

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